AEW announces AEW Heels, a new female-focused platform

AEW Heels is a new subscription service launching this Friday.

JJ Travers

August 5, 2020

AEW Chief Brand Officer Brandi Rhodes announced a new female-focused subscription service today, AEW Heels.

AEW

The new fan membership platform will allow fans to access exclusive content for AEW’s female talent, including virtual meet-and-greets, video conference discussions with industry experts, exclusive AEW talent Q&A sessions, customized merchandise, special promotions, themed parties and more.

A one year subscription to the service is the only available purchasing tier available at this time and costs $49.

AEW Heels will host its first event this Friday, August 7 at 8pm ET. The event will feature a Q&A session with AEW referee Aubrey Edwards, social media strategizing with Brandi Rhodes, and a discussing on respect, inclusion, and empowerment in the workplace with Keisha-Ann Gray. You can email your questions for Aubrey Edwards to AEWHeels@allelitewrestling.com.

Read the full press release for AEW Heels below:

AEW HEELS LAUNCHES DYNAMIC MEMBERSHIP PLATFORM FOR FEMALE WRESTLING FANS— New Female-Forward Community Led by Brandi Rhodes to Hold First Event on New Platform Friday, August 7 —

August 5, 2020 – AEW Heels, the new female-focused wrestling community led by AEW Chief Brand Officer Brandi Rhodes and the stars of AEW’s women’s division, today announced the launch of its new fan membership platform. Powered by Wonderful Union’s secure digital platform, female wrestling fans can seamlessly access AEW Heels’ exclusive content and other special benefits — all in a safe environment for engaging in conversation and developing friendships worldwide.

With an annual paid subscription of $49, members receive access to a variety of features including virtual meet-and-greets, video conference discussions with industry experts, exclusive AEW talent Q&A sessions, customized merchandise, special promotions, themed parties and more. The secure space enables AEW Heels members to connect, learn and thrive together through shared passions for women’s wrestling.

Female fans can subscribe to AEW Heels at: https://alleliteheels.com

The first event for AEW Heels members is scheduled for Friday, August 7, which is included in the annual subscription. The virtual event will be curated on the platform and feature a Q&A session with Aubrey Edwards, a social media strategizing discussion with Brandi, and a special session on respect and empowerment in the workplace with Keisha-Ann Gray, partner at Proskauer. “AEW Heels is a first-of-its-kind community designed to celebrate and inspire our female fans around the world,” said AEW Chief Brand Officer Brandi Rhodes. “With our new platform, we look forward to the next step in connecting the AEW Heels community and making this the best time ever to be a female wrestling fan.”

AEW Heels debuted earlier this year with two special video conference sessions designed for women. Session elements included a Q&A with former AEW Women’s World Champion Nyla Rose, a tutorial with renowned AEW makeup artist Stella Kae, and a mental health seminar with AEW Chief Legal Officer Megha Parekh, as well as a sweepstakes program and donation opportunities to support The George Floyd Memorial Fund and The Trevor Project.

About AEW Heels
AEW Heels is a new community for females who love wrestling. The female-forward movement, led by Brandi Rhodes and the stars of AEW’s women’s division, is designed to celebrate and inspire our female fans around the world. AEW Heels is dedicated to making this the best time ever to be a female wrestling fan. Be who you are and come as you are, because we’re all going to come together as a community to change the world. For more info, check out @AEW_Heels (Twitter) and @AEW_Heels (Instagram).

About AEW
AEW is a new professional wrestling league headlined by Cody, Chris Jericho, The Young Bucks (Matt and Nick Jackson), Kenny Omega, Hangman Page, Jon Moxley, Nyla Rose, Hikaru Shida and Brandi Rhodes. For the first time in many years, AEW is offering an alternative to mainstream wrestling, with a growing roster of world-class male and female wrestlers that is injecting new spirit, freshness and energy to the industry. The inaugural event under the AEW banner was the sold-out DOUBLE OR NOTHING PPV in Las Vegas in May 2019.

AEW began airing its weekly show on TNT on Wednesday, Oct. 2, 2019, from 8-10 p.m. ET. The show, “AEW DYNAMITE,” is Wednesday’s #1 wrestling show and attracts the youngest wrestling audience on television. AEW’s multi-platform content also includes “AEW DARK,” a weekly pro-wrestling YouTube series, “Being the Elite” a weekly behind-the-scenes YouTube series, and “AEW Unrestricted,” a weekly podcast series co-produced with WarnerMedia. For more info, check out @AEWrestling (Twitter), @AllEliteWrestling (Instagram), / AllEliteWrestling (FB), AllEliteWrestling (YouTube).