Yesterday, BOOM! Studios revealed the Keanu Reeves and Matt Kindt’s project BRZRKR was available to preorder on Kickstarter in the graphic novel format. It has now crossed $300,000 in total from backers on the platform.
It was a surprising move since it was originally set to be released as single issues. As the Kickstarter states, the purpose of funding the project is to “introduce people who have never read a comic book or bought a graphic novel to the endless world of storytelling possibilities of comics.”
In a letter to comic book shops posted by Bleeding Cool, BOOM! points out the graphic novels and single issues will still be available to sell through conventional means so there’s even more money to make. CEO and Founder Ross Richie also added, “We didn’t need Kickstarter to fund the series, that was already done.” So it appears the $300,000, and likely much more as there are still 29 more days to fund the project, is gravy on top of an already lucrative project.
Recently, BOOM! revealed Ron Garney joined the project putting a little more legendary power behind the project.
Considering the comic appears to be reusing the sad Keanu image as inspiration–confirmed by Donny Cates on Twitter last night–we should be in for quite a ride.