Batman Day 2023 is upon us this September 16th, and Warner Discovery continues its yearly festivities across the globe. More specifically, Brazil, Argentina, Ecuador, Colombia, Peru, Singapore, Thailand, South Korea, Malaysia, China, India, Japan, and New Zealand are all getting specific celebratory opportunities.
They’ve clearly expanded when compared to their international offerings in 2022, which shows Batman Day is here to stay, and will likely grow even more next year.
Don’t miss the full rundown of ways to celebrate Batman Day in America here.
Check out everything you can do on Batman Day in a variety of countries below!
Batman Day in Brazil
Several events throughout São Paulo will celebrate Batman Day 2023 in Brazil. The city that embraced the Caped Crusader’s influence on pop culture by having a tourist attraction spontaneously named after the beloved character will again welcome a commendatory [BH1] mural as an homage to the fans.
Beco do Batman (Batman’s Alley) in Vila Madalena, an iconic place to visit for all street-art enthusiasts, will kick off the September 16 festivities with the unveiling of the brand-new panel designed by Loud that will portray Batman teaming up with Blue Beetle.
The traditional Batman Run by Yescom will once again unite over 7,000 runners claiming the streets of São Paulo in a circuit that has Anhembi as the starting point and features a series of attractions like music (DJ Kamila, Mach 5, and Lucyana Villar), cosplay contests, and a themed food court.
The city takeover wouldn’t be complete without the Bat-Signal lighting the skies of São Paulo. Besides the already-famous appearance at the Farol Santander (Edifício Altino Arantes) downtown, this year a second beam at the Shopping Eldorado mall facade will delight Casa Warner visitors as well as the thousands of Paulistas passing through the vicinity of Pinheiros.
The Batman Day celebration in Brazil will also feature Batman-themed merchandise available at the best retail stores, including apparel and decoration items available at the DC Store, playthings from action figures to musical instruments at toy stores, and stylish attire options at the best-in-class fast-fashion shops and department stores.
The Batman Day celebration in Argentina, Ecuador, Colombia, and Peru features merchandise from prestigious retail partners that will bring the Dark Knight’s inspiration to fans’ everyday life. The diverse line of products includes:
- Argentina: Toys by Kinderland, El Mundo del Juguete, and Zebra; apparel and decorative items at Changomas, Coppel, and Coto; and specialty pieces combining art and functionality at GeekT and Morph stores.
- Central America: Apparel collection by Industrias St Jack’s.
- Colombia: Apparel collection by Maquila and caps by Jagi.
- Ecuador: Backpacks and accessories by Disvasari and apparel by Fibran.
- Peru: Falabella collection of Batman-inspired merchandise and apparel by Textiles Arval.
On September 16, a Buenos Aires Batman-themed marketing event by Caffaro & Osito Azul will present children with an uncanny bike ride at Dardo Rocha, where they will enjoy painting, raffles, and other fun activities. In a similar activation, fun activities will be offered to Peruvians at Real Plaza shopping mall in Lima.
Batman Day Singapore
DC Asia will celebrate with an exclusive Batman Day back-to-back screening of Batman Begins and Aquaman movies. To receive tickets to the screening, fans can participate in the contest via DC Asia social pages. Lucky screening attendees can also test their knowledge of The Caped Crusader for chances to win exclusive DC merchandise from POP MART, Hot Toys Cosbi and Secretlab.
In the Philippines Legendary Beast Studios will open pre-orders from November for its interpretation of a 1/3 scale Batman statue in an iconic, heroic museum pose.
Batman Day Thailand
Lazada will celebrate Batman Month in September by giving away Batman mini Bluetooth speakers to qualifying purchases from the online retailer’s DC Shop. Also in September, Mondelez is set to introduce limited edition Harley Quinn themed Halls XS sugar-free candy, available exclusively at all 7-11 convenience stores across Thailand. Inspired by the character, the candy is in ‘Double Trouble’ flavors of ‘Super Cool’ and ‘Super Spicy’.
Batman Day South Korea
DC will work with local influencer Chodan and WEBTOON artist Wanana to host a DC game livestream on Batman Day. Each personality will embody and bring to life Batman and DC Super-Villain The Penguin through the session. In addition, fashion brand SPAO will debut a t-shirt capsule collection featuring a mashup of its own character Woodie and Batman. The three designs will be available for sale nationwide in the fourth week of August, through SPAO’s online store and 100 retail stores. In September, South Korean infant and children’s apparel provider Suhyang Networks will release children’s innerwear featuring Batman. To be marketed under its ‘Laughing Child’ brand, the product will be on sale online and 47 retail stores.
Batman Day Malaysia
Fashion brand TOMAZ will release its limited-edition DC Batman TQ030D-D1 and TQ030D-D2 watches in August. Inspired by Batman’s design language, TOMAZ’s black on black and black on gold timepieces can pair with formal, dressy, or casual outfits. In September, jewelry retailer Aurora Italia will offer its limited edition 1g 24k gold bar collection featuring the Batmobile from Batman (1989) with a custom Bat emblem.
Batman Day China
China will launch an integrated campaign to celebrate Batman Day 2023. As its centerpiece, Shanghai’s modern area will have its iconic sights and features take on the Batman theme. The Batmobile will be displayed and the Bat-Signal will shine during the stunt. The venue is set to offer Batman-themed experiences from across WBD businesses to local fans and visitors.
Batman Day India
Key partners will return to replicate their success of Batman Day 2022 by running digital campaigns and marketing collaborations with key opinion leaders. DTC partners including The Souled Store, Bewakoof and Redwolf will conduct online marketing campaigns to drive sales, while partners like Reliance Trends, Bioworld, Pantaloons and Max will launch new collections of Batman-themed products.
Batman Day Japan
There will be a variety of celebration promotions for fans celebrating Batman Day. Daikanyama Tsutaya Books in Tokyo will host a Batman pop-up store from September 8 to 21, while on Batman Day, September 16, there will be live drawing by an artist and a Bat-Signal photo-op. In theaters, The Dark Knight Trilogy films will be screened in 35mm film at 109 Cinemas Premium Shinjuku from September 15 to October 5. On TV, Cartoon Network will present a special program stunt on September 16, airing an animated Batman-related programs. THE CINEMA will air Batman v Superman: Dawn of Justice and Justice League from September 16. In publishing, ShoPro Books will hold a BATMAN DAY 2023 Fair at bookstores, comic book specialty stores, and some e-commerce stores nationwide starting September 14. During the period, purchases of eligible Batman and Harley Quinn books will receive original purchase benefits. The official DC social account will be running a campaign from September 8 to 22, during which participants can win Batman and Harley Quinn merchandise.
Batman Day Australia
Batman fans can celebrate Batman Day in a number of ways. A Batman/Batgirl mural will be displayed in Redfern, Sydney for the 4 weeks of September & supported with Batman Day key art street posters scattered around Sydney to promote the global activities via the QR Code.
Get inspired with local influencers as they show their appreciation of Batman and how they will be celebrating Batman Day. This could be building Batman LEGO, visiting Madame Tussauds Sydney to see The Justice League, going on the Batwing Spaceshot & DC Rivals HyperCoaster at Movie World, QLD or watching a movie marathon of Batman films on Foxtel’s Movies Action channel all day on Batman Day.
For our pre-school Batman fans, there will be an exclusive Batwheels product launch event in both Melbourne and Sydney where pre-schoolers can watch Batwheels, have their face painted, meet Batman himself and play with the newly released Fisher-Price Batwheels toys and Scholastic Batwheels activity sets now available at Target and Big W.
Batman Day New Zealand
New Zealand Mint (NZM) leads the way with innovative, pure silver and gold collectible coins for fans around the world. NZM has classic and iconic Batman releases year round celebrating Gotham City’s Caped Crusader, including the limited-edition release legal tender coin, featuring the first comic dedicated to Batman. This superb coin displays a coloured image of the cover of the Batman #1 comic from March 1940, available globally online at New Zealand Mint. A truly unique collectible! ($109-$209US).
DC
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