As DC builds toward its 100th anniversary, the publisher is going all out for San Diego Comic-Con 2025 (July 23–27) with a booth experience (#4544) that bridges the Golden Age of comics with the bold future ahead. At the center of the celebration is a reimagined 1940s-style Daily Planet newsstand offering retro ads, exclusive print content, and a first look at upcoming stories and events.
Must-See DC Comics Panels at SDCC 2025
Thursday at 11:30 AM – DC All In: What’s Next
Scott Snyder, Joshua Williamson, Mark Waid, and more unveil upcoming “Absolute” titles and new directions for DC’s major heroes. (Room 6DE)
Thursday at 3:30 PM – Batman Azteca: Clash of Empires
A deep dive into the anticipated Aztec-inspired Batman animated film. Cast and creators share footage and behind-the-scenes insights. (Room 6BCF)
Friday at 3:30 PM – Peacemaker Season Two Panel
Hall H gets wild as James Gunn, John Cena, and the cast reveal the trailer and secrets from the upcoming HBO Max season.
Saturday at 5:15 PM – Jim Lee & Friends
DC President and CCO Jim Lee returns with his star-studded fan-favorite panel featuring surprise guests and headline-making reveals. (Room 6BCF)
Additional Panels:
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Metropolis and Beyond (Superman spotlight) – Saturday at 11:15 AM
Join a legion of celebrated DC comic book creators for this fun panel as they discuss Superman, DC’s comics, and more. Moderated by DC Group Editor Paul Kaminski. Panelists include Joshua Williamson (Superman), Dan Jurgens (Superman Treasury 2025: Hero for All), Mark Waid (Action Comics), Dan Slott (Superman Unlimited), Phillip Kennedy Johnson (Adventures of Superman: Book of El), Nicole Maines (Secret Six), and more. Room: 6DE -
Gotham City (Batman & allies) – Thursday at 12:30 PM
Walk the dark and gritty streets of the DC Universe with top DC comic book creators for news and surprises involving Batman and the other protectors of Gotham City. Panelists include Matt Fraction (Batman), Scott Snyder (Absolute Batman), Dick Dragotta (Absolute Batman), Kyle Higgins (Immortal Legend Batman), Daniel Warren Johnson (Absolute Batman 2025 Annual), and more. Moderated by DC Group Editor Rob Levin. Room: 6DE
DC Comics Booth Exclusives, Signings, and Activations
DC’s immersive booth is packed with interactivity and exclusives:
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Daily creator signings with Jim Lee, Tom King, Scott Snyder, Joshua Williamson, Mark Waid, and more.
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Exclusive comics: foil variants of Absolute Batman #1, Superman x Fortnite #1, Justice League vs. Godzilla vs. Kong 2, and deluxe editions with art prints by Jim Lee.
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DC Shop exclusives: “Legends Forever” hoodie, new Batman logo gear, a 24K gold S-shield necklace, and Peacemaker merch.
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First-ever playable Fortnite at the DC Booth, with a Jim Lee poster giveaway and daily livestreams.
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Progressive activation: snap a photo in a life-size Action Comics #1 cover and get a custom Flo & Jamie variant.
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Milk-Bone® collab: grab an exclusive Krypto & Superman comic and pose with a 20-ft Krypto lightbox.
DC Worlds Collide, Meet the Dogs & Play the Joker
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DC Worlds Collide RPG demo: Play the new mobile game, score limited-edition posters, and pose in front of a 20-foot lightbox.
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Guide Dogs of America brings caped canines for photo ops and meet-and-greets on Sunday from 11 AM–1 PM.
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“The Joker Is Wild” game show, Thursday–Saturday at 6 PM, with prizes and a guest appearance from Mark Waid.
Beyond the Booth
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McFarlane Toys reveals exclusive 1-of-1 Batman figures with signed caps and rare collectibles.
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Funko & Mondo launch Kingdom Come Batman Pops, “Blueprint” variants, and Knightfall Azrael exclusives.
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For fans at home: DC Shop will carry “First Edition” tees, Absolute art shirts, Supergirl, Peacemaker S2 gear, and more.
Whether you’re in it for breaking news, exclusive merch, deep-dive panels, or just a chance to meet Krypto, DC’s presence at SDCC 2025 is shaping up to be one for the history books.
Keep an eye on dc.com and @DCOfficial for more surprises as the show approaches.
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